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TABLE OF CONTENTS
Hopefully the table set before you will hold lots of food for thought, perhaps a few kernels of wisdom, and maybe even a belly laugh or two.
INTRODUCTION 15
SECTION ONE 25
Q&A: QUESTIONS & ANSWERS
CHAPTER 1 27
POD: THE PROCESS
THE NEW METHODOLOGY
THE PUBLISHING SYSTEM
ALL OF THE ABOVE
CHAPTER 2 31
POD: THE BOOK FILE
THE SETUP FEE
PROMISES TO KEEP
CHAPTER 3 39
POD: RETAIL PRICING
COMPARATIVE PRICING
VALUE-ADDED PRICING
THE PRICE IS RIGHT
CHAPTER 4 43
POD: THE TRADITIONAL WAY
THE MANY DIFFERENCES
MAINSTREAM BOOK DEALS
THE HAUNTING CURSE
CHAPTER 5 65
POD: CREATIVE FREEDOM
INDEPENDENT AUTHORS
THE STAIN OF VANITY
AUTHOR-INITIATED
CHAPTER 6 71
POD: TELL YOUR STORIES
FOR FOLKS OF ALL AGES
POETS & ANTHOLOGIES
CAUSE FOR REJECTION
CHAPTER 7 81
POD: EDITORS AND EDITING
PROOFREADING
GHOSTS & SPIN-DOCTORS
COPYRIGHT PROTECTION
CHAPTER 8 95
POD: MANUSCRIPT TO BOOK
STYLISH PAGE LAYOUTS
TYPOGRAPHY DESIGNS
POINTS AND MARGINS
CHAPTER 9 105
POD: COLOR PHOTOS AND ART
GLORIOUS BLACK & WHITE
PERMISSION REQUIRED
INFRINGEMENTS
CHAPTER 10 115
POD: PROVIDING COVER ART
BACK COVER SELL COPY
WHO OWNS THE ARTWORK
NEED FOR PRINTED PRICE
CHAPTER 11 123
POD: COPIES AND BACKUPS
RETAIL PRICE FIGURING
AGREEMENT QUESTIONS
ACCELERATED BOOKS
CHAPTER 12 129
POD: THE ART OF PATIENCE
PROOFREADING PROOFS
FIXING GOOFS & TYPOS
ANOTHER PROOF COPY
CHAPTER 13 137
POD: LIBRARY OF CONGRESS
THE NUMBERS OF ISBN'S
THE UPC BARCODE
INTO BOOKS IN PRINT
CHAPTER 14 143
POD: WEBSITE BOOK LISTINGS
BOOKS IN BOOKSTORES
AUTHOR BOOK SIGNINGS
ATTENDING BOOK EVENTS
CHAPTER 15 151
POD: PROMOTIONAL EFFORTS
PROFITS SELLING BOOKS
THE BESTSELLER MYTH
FUDGE-PROOF NUMBERS
CHAPTER 16 159
POD: START PROMOTING
PERSONAL WEBSITES
EMAIL YOUR FRIENDS
SCHEDULED RELEASES
CHAPTER 17 165
POD: THE AMAZON DIFFERENCE
COST OF DEEP DISCOUNTS
MISLEADING LISTINGS
RANKING RELATIVITY
CHAPTER 18 171
POD: SERIOUS EXPOSURE
THE BOOK PUBLICIST
THE MEDIA RELEASE
WHEN THE AGENT CALLS
CHAPTER 19 185
POD: SELLING FILM RIGHTS
HIGHLY ORIGINAL PLOTS
TAKING AN OPTION
A WEE BIT LESS MONEY
CHAPTER 20 189
POD: PSEUDONYM PROTECTION
CONFIDENTIAL INFO
IRS TAX DEDUCTIONS
HIRED PROFESSIONALS
CHAPTER 21 193
POD: FREE BOOK DEALS
AUTHORS BUYING BOOKS
THE HIGHEST ROYALTIES
THE DISTRIBUTOR'S CUT
CHAPTER 22 203
POD: THE REAL ADVANTAGES
DEFINING EVERYONE
THE SELL-LESS CYCLE
THE EVOLVING BRANCH
CHAPTER 23 215
POD: THE ROYALTY CHECKS
ACHIEVING IMMORTALITY
NO MORE RETURNS EVER
INVEST IN YOUR FUTURE
SECTION TWO 225
A&A: ASKED & ANSWERED
QUESTION 1 233
POD: WHY DID YOU DECIDE TO PUBLISH YOUR BOOK WITH A POD PUBLISHER?
QUESTION 2 261
POD: IF YOU WERE PUBLISHING YOUR BOOK TODAY, WHAT WOULD YOU DO DIFFERENTLY?
QUESTION 3 279
POD: WHAT HAVE YOU BEEN DOING TO PROMOTE YOUR BOOK?
QUESTION 4 307
POD: AS AN AUTHOR, WHAT CHANGES WOULD YOU LIKE TO SEE MADE IN POD PUBLISHING?
QUESTION 5 331
POD: AS AN AUTHOR,WHAT DO YOU SEE AS THE FUTURE OF POD PUBLISHING?
QUESTION 6 357
POD: FREQUENTLY ASKED QUESTIONS AND ANSWERS OF PROFESSIONALS IN POD
SECTION THREE 369
NOW: THE FUTURE OF PRINT-ON-DEMAND PUBLISHING
SECTION FOUR 411
ASK: BE SURE YOU ASK THE RIGHT QUESTIONS TO SELECT THE RIGHT POD PUBLISHER
SECTION FIVE 443
POD: PUBLISHERS AND COMPANIES PROVIDING PUBLISHING SERVICES
SECTION SIX 461
BOOKS: WHAT'S ON MY BOOKSHELF
SECTION SEVEN 483
ESSAY: OPEN ACCESS
CIRCUMVENTING
COULD AND DID
VIEWS OF REVIEWS
UNHOLY LEGIONS
SECTION EIGHT 541
MORE: FORMATTING
CREATIVE EDITING
TALK IS CHEAP
WEAVING WEBS
MARKETING MAPS
AFTERWORDS 557
CONTRIBUTING POD AUTHORS 567
QUESTIONS TABLE OF CONTENTS 573
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